Evaluate and build your ideas into projects
When de-risking innovation projects the key principle is to outline hypotheses and systemically test with quick iteration the validity of those hypotheses, very much like a scientific approach.
The main hypotheses to validate are around desirability, feasibility and viability.
The innovation team will benefit from getting the right tools to explore and de-risk those projects.
Those includes:
Customer interviews with empathy
Quick prototyping
Duty to test and right to fail
Prioritising speed over perfection
Benefits:
Identifying with precision the customer needs (and job-to-be-done) to be addressed
Explore feasibility with quick prototyping and fast iteration
Get the innovation projects to move 2 to 3 times faster
Steps:
Improve the exploration process: assess the main risks on desirability, feasibility and viability using tools like Assumption Mapping.
Setup quick experiment to validate the main risks, including the go-to-market assumptions
Setup experiment to evaluate the impact of each project
Setup a standard dashboard for each project in the funnel with:
Main risks on desirability, feasibility and viability
Estimated impact of the project
Progress since last update
Strategy and actions the next investment cycle
How:
Get Innovation coaching for each project team. The coach will teach those teams how to explore a new product or offer ideas and help the team succeed. The coach mission is to:
Ensure the team is moving forward at the highest pace possible
Set the frame, provide the method and tools for the team
Help teams define priorities and set FOCUS
Set the pace for the team test-learn and iterate
Identify projects risks, blind spots and strategies to address them
Address potential misalignment within the team or with the management
Support team member individually
Facilitate conversation and decision making in the team
Liaise with leadership to work on removing roadblocks for the team
We provide innovation programs with team coaching that increases speed, focus and impact of the teams.